JCB GOES FOR GROWTH IN FINNISH CONSTRUCTION AND AG MARKETS

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JCB has announced plans to grow its construction and agricultural business in Finland by strengthening its distribution network.

JCB has announced plans to grow its construction and agricultural business in Finland by strengthening its distribution network.

From March 1, JCB's long standing successful Finnish dealer Mateko Oy will focus exclusively on the distribution of JCB’s construction and industrial range. The dealer has achieved particular success with JCB wheeled loaders, backhoe loaders and excavators since being appointed in 1995. They have 5 outlets across Finland, and a dedicated team of JCB Sales specialists

Also From March 1, NHK Keskus Oy becomes the national distributor for JCB Agriculture’s products in the country. The company will be responsible for sales and service of the agricultural range of Loadall telescopic handlers, including Agri Loadall and TM machines, the Fastrac tractor, skid steer loaders and compact wheeled loaders under 50hp.

JCB Sales MD Ian Sayers said: “JCB has ambitious global growth plans over the next 5 years across all sectors of its business and Finland is an extremely important market to us. Mateko Oy does an excellent job as JCB’s dealer in Finland and has done for nearly two decades. They are pivotal to us achieving our ambitious growth targets in the construction and industrial markets and by focusing exclusively on these sectors they will help to deliver increased sales and market share.

“NHK Keskus Oy is a specialist in agriculture and their knowledge and expertise will help us realise JCB’s growth goals for our agricultural business in Finland.”

NHK Keskus Oy Sales Director Paavo Pyhalammi said: "The efficiency, quality and high performance of JCB's agricultural machinery range offers huge opportunity to increase JCB's business in this important sector in Finland and we look forward to delivering that growth in the coming years."
 
NHK Keskus has enjoyed particular success in the livestock sector in Finland with existing franchises Lely, Kuhn and Strautmann, making them an ideal choice to distribute JCB’s agricultural products. NHK Keskus have 10 sales outlets across Finland, an established aftersales network, specialist product managers, and dedicated JCB personnel.